Wirth Consulting

for independent office printing, business-process, and hybrid workflow news and insight

Lexmark Opens Lexmark Marketing Hub for Partners

by · Published · Updated

Lexmark International today announced that the Lexmark Marketing Hub is now available to Lexmark partners via the Lexmark partner portal. The Marketing Hub is an online co-branding tool that enables Lexmark partners around the world to improve their customer communications using a predefined set of customizable assets.

The Lexmark Marketing Hub features a user-friendly interface that requires no training and offers immediately benefits Lexmark partners’ businesses. Dozens of assets available on the site – from campaigns, banners, emails, spec sheets, brochures, and promotional material – can be customized and downloaded in a variety of file formats.

The tool is available to all partners with access to the Lexmark PartnerNet. Partners may register here and talk with a Lexmark representative about the Lexmark Partner Program to enjoy a variety of benefits including promotions, the latest channel news, product specifications, and images, support and service offerings information.

“The Marketing Hub is the first of many improvements planned for Lexmark partners in 2018,” commented Sammy Kinlaw, Lexmark vice president of Worldwide Channel Sales and OEM Sales. “Providing tools that help partners more easily and effectively promote their businesses is another example of Lexmark’s commitment to or partners’ success.”

For more information about the Lexmark Marketing Hub, partners should contact their Lexmark channel representative or visit Lexmark PartnerNet.

More Resources